Friday, March 31, 2006

3 Simple Ways to Get Mentioned In The Media

Are you intimidated and overwhelmed by the thought of writing press releases and trying to get yourself booked for radio interviews. I know I was for a long time.There are a number of ways to get yourself mentioned in the media without too much effort. These small efforts will help to build your confidence for bigger efforts.

Here they are:
  1. Many radio stations have morning call in shows that address various local or national issues. Call in to these as often as possible. Avid listeners of these programs will start to recognize you by name. Additionally people at the radio station may get to know you and call you in for an interview if they find you to be interesting.
  2. Write editorials to your local papers. If you market to a national audience consider the New York Times which is read throughout the U.S. and in Canada. In Canada consider writing to papers such as the Globe and Mail or National Post.
  3. Submit recipes or other information. Many small local papers have regular columns that readers can submit recipes or other information. A small thing. However one of the points of publicity is to get your name mentioned in as many places as possible, no matter how large or small. Of course hopefully the press is favourable.
So consider these tips to get your name mentioned in the media. You never know who is going to be reading that recipe you sent in. Let's get cooking.

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